KATHLEEN A. SMITH
About Kathleen
Creative marketer with a passion for technology, flair for design and a strong case of wanderlust.
These are my designs, snapshots, musings and accomplishments.
❝ We become what we want to be by consistently being what we want to become each day.❞
— Richard Scott
Resume on Linkedin- Twitter
- Design Portfolio
- Foursquare
- Instagram Snapshots
- Tripit
- Get in touch.
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Info
- Summary
Experienced digital marketer with carefully-honed technical skills and creative chutzpah. Specializes in social and new media strategy and brand development.
■ Member, American Marketing Association
email |
kathleensmith0307@gmail.com ■ kathleen@etechevents.comtweet |
@atkathleensmith ■ @EtechEventsweb & design portfolio |
http://www.kathleen-smith.com ■ http://www.EtechEvents.comSpecialties: Strategic marketing, marketing communication, advertising, graphic design, copy writing, social media management, brand management, public relations, media contact handling, media buying and media planning
Experience- Oct 2011 - PresentMarketing Manager / etech
Manages marketing for nationwide boutique event technology integrator that specializes in providing exceptionally high levels of service while keeping our clients relevant with leading edge event technologies. Clients include Fortune 500 members and industry leaders across high tech, IT, education, medical and consumer products.
Responsible for brand management and strategy, web presence management and design (etechEvents.com), planning and executing campaigns and product launches, managing the company's social media platforms, interfacing with professional organizations, organizing trade show presence/booth and collateral design, writing and distributing press releases through wire services, redesigning sell sheets and other general marketing collateral, copywriting and designing targeted collateral, strategizing, creating design for and executing direct mail campaigns, executing Google AdWords campaigns, media planning/buying
- May 2010 - Oct 2011Marketing Manager / Workable Solutions, Inc.
Responsible for brand management and strategy, web presence management and design (WorkableSolutions.com, WorkableExchange.com, TheNewBroker.com), planning and executing campaigns and product launches, managing the company's social media platforms, interfacing with professional organizations, organizing trade show presence/booth and collateral design, writing and distributing press releases through wire services, redesigning sell sheets and other general marketing collateral, copywriting and designing targeted collateral, strategizing, creating design for and executing direct mail campaigns, executing Google AdWords campaigns, media planning/buying
- Apr 2009 - May 2010Lead Creative / Stetson University
Providing creative marketing direction for special projects including the total redesign of stetson.edu, liasing with the Admissions office to provide e-marketing and redesign of Admissions website, overseeing the creation of a complete video/flash component for special use on the IT website, writing and editing marketing material and website content, designing graphics for the website redesign, and providing ongoing marketing communication support for the department
Education-
2006 - 2010Stetson UniversityCommunication Studies in Marketing, Digital Arts, Art History
Additional Information-
Websites:
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Interests:advertising, marketing, creative direction, art direction, copywriting, design, graphics, social media, graphic design, new media, technology, web 2.0
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Tweets
- RT @nicolerichie: People who type with their iPhones on loud are barbarians and probably killersMay 15, 13 from web Reply, Retweet, Favorite
- RT @eileenb: Tiny Tech 2: Tools for travellers: Tired of lugging large tech accessories? Compact your carry-arounds. http://t.co/rDUy7GEGG6May 10, 13 from web Reply, Retweet, Favorite
- I'm at Chicago O'Hare International Airport (ORD) - @fly2ohare (Chicago, IL) w/ 157 others http://t.co/n5sWUxTrnQ
- Outside the exhibit hall at #emschi - come see me @etechevents later to learn about #eventtech… http://t.co/xkpm28hXmm
- Down the rabbit hole. (@ Chicago O'Hare International Airport (ORD) - @fly2ohare w/ 236 others) http://t.co/miZbrXA9bm
- And it's off to Chicago... (@ Orlando International Airport (MCO) - @mco w/ 85 others) http://t.co/Oe4rMazT0X
- RT @MarthaStewart: I wish I had been there but I was on a http://t.co/X9GJDyHshJ tryst instead
- RT @adage: Three Top Marketers With Agency Backgrounds Reveal Why They Switched Sides http://t.co/brEX47JeC9
- Home Jeeves! (at @VirginAmerica w/ 8 others) http://t.co/sROJR8W5fU
- One of the most breathtakingly beautiful sights I've ever seen, and completely unexpected since we… http://t.co/0m7SCbJ4mZ
- Fabulous anniversary dinner! (@ Lucy Restaurant & Bar - @bardessonohotel) http://t.co/66BbVSdoYU
- Quick snapshot before wine tasting at Satui's Castello di Amorosa vineyard in St Helena @ Castello di… http://t.co/S21sTvG2Ht
- Golden Gate Bridge #travel http://t.co/FW23CbqfzB
- Macaron from Bouchon Bakery.. We had dinner at the Bouchon bistro last night... Amazing! #napa #eats… http://t.co/nGD7mJ0Hx7
- Delucious! (@ Bouchon - @tk_rg) http://t.co/MWKW8bSxyU
- Cine: My first view of the Pacific http://t.co/p4dodzvcgZ
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Projects
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Checkins
- Orange County Convention Center West Concourse9800 International Dr
- Graffiti Junktion2401 Edgewater Dr
- Chicago O'Hare International Airport (ORD)10,000 West O'Hare
- Chicago O'Hare International Airport (ORD)10,000 West O'Hare
- Orlando International Airport (MCO)1 Jeff Fuqua Blvd
- Orlando International Airport (MCO)1 Jeff Fuqua Blvd
- Virgin AmericaTerminal 2
- Lucy Restaurant & Bar6526 Yount St
- Bouchon6551 Washington St
- Alcatraz IslandGolden Gate National Recreation Area
- California Academy of Sciences55 Music Concourse Dr
- de Young Museum50 Hagiwara Tea Garden Dr
- San Francisco International Airport (SFO)N McDonnell Rd.
- Orlando International Airport (MCO)1 Jeff Fuqua Blvd
- Orlando Paintball7215 Rose Ave
- Orlando International Airport (MCO)1 Jeff Fuqua Blvd
- Phoenix Sky Harbor International Airport (PHX)3400 E Sky Harbor Blvd
- McCarran International Airport (LAS)5757 Wayne Newton Blvd
- Caesars Palace Hotel & Casino3570 Las Vegas Blvd S
- T&T Tacos & Tequila3900 Las Vegas Blvd S
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Photos" data-title="He has a superiority complex... Sits on the highest stair possible to watch everything going on while maintaining his position in the household.." data-link=""> " data-title="Many thanks to those that have served our country including my dad and Scott's dad. Thank you! #memorialday" data-link=""> " data-title="Living the dream... Scottie with his floatie. #Florida" data-link=""> " data-title="Our new pets in the pond. They are huge! #koi" data-link=""> " data-title="The good life! #Staycation day one out by the pool, dinner on Park Ave and movie night." data-link=""> " data-title="Morning coffee on the patio" data-link=""> " data-title="Didn't know my work day was going to include Alicia Keys :)" data-link=""> " data-title="Reading with #lilly by the pool" data-link=""> " data-title="Just another Sunday in downtown #Orlando... It's good to finally be home!" data-link=""> " data-title="Finally uploaded our camera's photos from CA trip. #bigsur" data-link=""> " data-title="Outside the exhibit hall at #emschi - come see me @etechevents later to learn about #eventtech integration!" data-link=""> " data-title="A #quote from a former spirit neighbor of mine in College Park. Great motivation to enjoy your Thursday!" data-link=""> " data-title="#ThursdayPurseday - new leather vintage piece I snagged this week. Beautiful patina and snap closure. Debating on whether to sell it or keep it... Thinking I may have to hold onto this one... #vintage #bags #style #fashion #retro #shopping #toEtsyornottoEtsy" data-link=""> " data-title="Got my new #monogram robe from Land's End! #marriedlife #blingbling :)" data-link=""> " data-title="#tuesdayshoesday #shoes #fashion #style" data-link=""> " data-title="New #tiffanyco from the #hubs for our one year anniversary.. A rose gold horseshoe from my #Kentucky love." data-link=""> " data-title="One of the most breathtakingly beautiful sights I've ever seen, and completely unexpected since we didn't even leave the country. What an amazing way to celebrate our first anniversary and end this trip. Looking forward to many more anniversaries and adventures. Big Sur, California 2013." data-link=""> " data-title="Quick snapshot before wine tasting at Satui's Castello di Amorosa vineyard in St Helena" data-link=""> " data-title="Yountville, California - Wine Country!" data-link=""> " data-title="Stinson Beach, California" data-link="">
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Map
- Event Marketing Summit2013-05-05 - 2013-05-09
- San Francisco, CA, April 20132013-04-16 - 2013-04-22
- Exhibitor132013-03-16 - 2013-03-23
- Blackberry Launch2013-01-29 - 2013-01-31
- Louisville, KY, December 20122012-12-28 - 2013-01-02
